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Open innovation is an incredibly powerful tool that companies can use to maintain market alignment with their products. However, these initiatives can be particularly difficult to incorporate into an organization’s pre-defined product planning process.

Join us on April 26th as innovation expert Jose Briones shares his approach to implementing open innovation in a way that will complement product planning processes and increase the chances of product success. This session will cover:

• Benefits of an open innovation process
• Use of software tools and social media for open innovation
• Open Innovation Case Study: How One Company has increased their ideas to market and accelerated time to market

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In the recent Study of Product Team Performance, 2012, respondents cited a "collaborative partnership between project and product management" as a key factor in creating value in the product development process. However, the relationship between these functions remains poorly defined in most companies and in industry literature.

Greg Geracie, President of Actuation Consulting and author of the global best seller Take Charge Product Management and Lee Lambert, CEO of the Lambert Consulting Group and PMI Fellow team up to discuss the how your organization can use project and product management to achieve better market results with your products. During this session, you will learn to:

• Define project and product management roles in your organization
• Determine which role is better suited to certain situations
• Maintain alignment between project and product management throughout the product planning process

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Study of Product Team Performance, 2012, 88% of organizations report that they could be more effective in bringing products to market on time, on scope, and on budget. Come join us on March 28th and learn how your organization can become more successful at delivering products to the market.

Please join Greg Geracie, President of Actuation Consulting and author of the global best seller Take Charge Product Management as he examines the factors that improve or impede product team performance. Greg will share a range of findings from the 2012 study conducted by Actuation Consulting and Enterprise Agility based on responses from product managers, project managers, program managers, business analysts and other members of the core product development team. Mark your calendars and be sure to join us!

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When it comes to delivering successful products to market, there are as many ways to manage the planning process as there are product managers. Today phase-gate methodology seems to be the most popular. But "most popular" doesn't always make it the right choice to ensure that a product meets the needs of the market. Lean Product Management is a way to apply the right process at the planning level and make sure that your product meets market demands as quickly and as cost–effectively as possible.

Join Greg Cohen of the 280 Group and learn about the four product-market fit challenge types, how to identify the challenge type your project faces, and how to adjust your process accordingly. The session covers key principles of Lean Product Management: dealing with uncertainty, achieving competitive separation, capturing market opportunity, and implications to the traditional project planning, phase gate, and budgeting cycle. If you are ready to challenge the wisdom of phase-gate, this webinar is for you.

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In order for companies to grow and maintain their competitive advantage, they need to build successful products. Many organizations, however, lack the clearly defined product strategy required to create great products.

Guest speaker Hector Del Castillo of AIPMM will discuss the benefits of adopting the Association of Product Marketing and Management (AIPMM) Product Management Framework (PMF) and the need for growing organizations to implement a formal product planning process based on the AIPMM Body of Knowledge (ProdBOK®). During this session, you will learn to create value for your organization by aligning business and product strategy with unmet customer needs and market trends.

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In most companies, Product Management is responsible for building, maintaining, and presenting the product roadmap both internally and externally. The goal is to tell a compelling and comprehensive story as well as to capture and access the right data and insights to make objective, informed decisions. In this webinar, Cindy F Solomon of Global Product Management Talk and Hari Candadai of Accept Software will discuss the strategic and technical roadmapping capabilities and expertise necessary to communicate product direction and strategy with the right level of detail to the right audience at the right time.
In this session, you will learn to:

• Communicate an objective product roadmap to internal and external audiences
• Properly respond to changing market dynamics and company priorities
• Utilize strategic navigation skills to stay true to business strategy and market needs
• Use roadmaps as a strategic tool to capture and sustain customers, partners, and other stakeholders

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The job of a product manager has become more challenging than ever before. There never seems to be enough time or resources to collect all of the necessary information and collaborate with key stakeholders in order to make mission critical decisions. We must find ways to build great products while working effectively with globally dispersed, cross-functional teams. Compounding the problem, almost every product manager enters the field from another profession and has to learn the job through trial and error.

Join Greg Geracie, the author of global best seller Take Charge Product Management and president of Actuation Consulting, as he discusses these challenges and shares three key tips from his book along with the necessary context to apply these tips to everyday excellence in product management.

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A Next Practices Webinar in Product Strategy and Innovation Management based on a report from the American Institute for Innovation Excellence

In many organizations, there is a gap between executive-mandated product strategy and the day-to-day operational decisions that take place further down the management chain. While a CEO works with a leadership team to define and communicate the need for innovation in new product development, busy executives and senior leaders often abandon this bold strategic vision for something safe and completely ineffectual.

In this session, Paul Williams of the American Institute for Innovation Excellence addresses the root causes of the innovation gap in product development and discusses processes, tools, techniques, and other leadership and management approaches that can help bridge this gap.